WORK / FMCG

CLIENT

Discipline

Adding some fizz to the Vranken Pommery Portfolio

We created a Brand Portfolio and Digital Sales Toolkit enhancing and telling the story of the Vranken Pommery brand and products, and empowering their sales team to better inform their customers of the range.

BACKGROUND

Champagne Pommery has been established as a premium champagne since 1836, originating in France. Pommery are dedicated to their craft of delivering champagne that has style and finesse.

OUR APPROACH

A striking cover design and hand painted elements throughout the design reflect Vranken Pommery’s support of the arts, showcases the brand’s unique character and values, while also capturing the attention of potential customers.

Specialty print finishes including blue metallic foil, and a memorable cover stock to create a tactile and premium finish.

 

TALKING BUSINESS

From a business standpoint, Champagne Pommery decided to focus on building sponsorships in the Arts of Australia. When they were communicating to this audience, it was their portfolio and price list they shared most often. It’s these two pieces we revisited to feel elevated and premium.